Writing Online

January 18, 2007

Problogger on writing content

Filed under: blogging, content — charlesnelson @ 6:34 pm

Problogger is a good source for down-to-earth information on writing and maintaining a blog. This recent post of his is titled “Understanding the rules of great content.” In breaking down blog writing, he gives his 1/9/90 rule, which is:

1% create content
9% enrich content
90% consume content

As he comments, it’s “unrealistic to believe that you’re going to create new stuff out of thin air — all the time.” But it is possible to be in the 9% that enrich content rather frequently, primarily by “providing a critical perspective and commentary to existing content.” And he gives 18 tips on how to do that. It’s worth reading.

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